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Embracing Ambiguity: Turning Uncertainty into Opportunity

  • Writer: Roy Schilling
    Roy Schilling
  • May 14, 2025
  • 2 min read

Updated: May 27, 2025

“In the middle of difficulty lies opportunity.” — Albert Einstein

How Do You Handle the Unknown?

Imagine walking into work tomorrow and hearing, “Just figure it out.”Would you freeze? Push for clarity? Or dive in and experiment?


In a world of constant change, our ability to embrace ambiguity might be more valuable than our ability to eliminate it.


Why This Matters Now

Unclear expectations are more than just annoying — they’re dangerous.

  • 60% of employees don’t know what’s expected of them.

  • 1 in 4 report stress caused by unclear roles.

  • Ambiguity is a leading cause of burnout and performance issues.

We live in a VUCA world:

  • Volatile: Change happens fast.

  • Uncertain: We don’t always know what’s coming.

  • Complex: There are more variables than ever.

  • Ambiguous: Clarity is rare, and interpretations are many.

So if ambiguity is the norm, why are we still resisting it?


Our Take: Don’t Fight Ambiguity — Train for It

Most people are wired to seek certainty — it feels safe. But in today’s environment, it’s often a trap. Instead of trying to remove ambiguity, the most successful people and teams build the skills to navigate it. Here’s how:

1. Growth Mindset

See ambiguity as a chance to learn. Mistakes aren’t failures — they’re feedback. The most adaptable leaders view confusion as fuel for growth, not evidence of inadequacy.

2. Adaptability

Plans are great — until they aren’t. Instead of over-planning, favor experimentation. Run small tests. Stay open. Adjust quickly.

"Flexibility beats rigidity. You can’t plan your way through uncertainty."

3. Leverage Resources

You don’t have to go it alone. Use your network. Ask questions. Look at the data. Progress rarely comes from perfect knowledge — it comes from strategic collaboration.


Real Life: From Chaos to Clarity

A product team we worked with faced an unexpected shift in customer needs. Their roadmap? Obsolete overnight. Instead of waiting for top-down direction, they gathered feedback from users, collaborated with cross-functional teams, and rapidly tested new ideas.

Within weeks, they went from disoriented to aligned — not because they found clarity, but because they created it.




One Small Step

What is one small step you will take this week to embrace ambiguity?

Maybe it’s:

  • Asking a question instead of pretending to know.

  • Proposing a “small bet” rather than a “big plan.”

  • Reaching out to a colleague for fresh perspective.


In uncertain times, courage isn’t the absence of ambiguity — it’s moving forward anyway.

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